karla gomes

Search engine optimization (SEO) helps your blog posts climb the search rankings, which increases organic traffic. Luckily, optimizing your blog posts isn’t too difficult. Here are a few tips to remember:

Perform keyword research

Write for a human audience

Answer questions directly

Start by performing keyword research. Find a keyword that you want to rank for and make it the focus of the blog post. Don’t stuff the keyword into the content but try to include it naturally here and there. Write for a human audience instead of the search engines.

You should also answer the main question that you want to address with clear, direct language toward the start of the post. Providing the most helpful information at the start of the post hooks your readers and boosts your SEO.